By Philippe Crowe
The Obama Administration has made putting a total of 1 million electric vehicles on American roads by 2015 a centerpiece of its transportation policy. In response, automakers in Japan and the United States ramped up production of plug-in electric vehicles (PEVs) quickly over the last two years.
The practical challenges of launching new models and expanding PEV sales to mainstream consumers, however, have proven more difficult than automakers or policymakers foresaw. According to a new report from Pike Research, around 410,000 PEVs will be sold between 2011 and 2015 in the United States, and cumulative U.S. sales will not reach the pne million mark until 2018.