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Next gen Toyota Prius: Only cost matters

It’s not about how many more MPGs the Prius can squeeze out, but how much cheaper it can become. Prius fuel efficiency mostly tapped, but price is still critical With the fourth generation Toyota Prius on deck, one might speculate as to what it would take to push the Prius to the next level of sales. Here, many [...] [...]

10 years, minimally, before the plug-in revolution gears up?

Who killed the electric? An ignorant question? The battery-powered world according to DOE secretary Chu In the next 10 years, automakers will probably sell at least 150 million new vehicles in the US alone. Most of them will be traditional gas-guzzlers, although many will be turbo charged, fewer cylinder-engined guzzlers — a positive step at least. Nevertheless, [...] [...]

UN Initiative Promises Trillions of Dollars in Clean Energy Investments

By Jeff Cobb Last Thursday at the Rio+20 U.N. development conference in Brazil, U.N. Secretary General Ban Ki-moon said goals to double global renewable energy and rate of energy efficiency improvements are on their way due to new energy strategies in more than 50 countries and private investments of over $50 billion. The commitments were presented [...] [...]

Copper-Free Eco-Friction Brake Pad Launched

By Philippe Crowe Federal-Mogul Corporation has developed a range of zero-copper and low-copper brake pad formulations using a new tribological fingerprinting process. These newly formulated brake pads will be sold under the Eco-Friction name. As companies work to introduce alternative materials ahead of legal deadlines, Federal-Mogul’s Eco-Friction is now achieving excellent results in customer trials. read more [...]

Tesla Model S Launch Video

By Jeff Cobb As it had promised, on Friday Tesla Motors delivered its first Model S all-electric cars at its Fremont, Calif. factory at a ceremony shown in the company’s edited video below. “There are a lot of people who said this day would never come,” said George Blankenship, VP, worldwide sales and ownership experience. “But [...] [...]

France-Sourced Toyota Yaris US-Bound in 2013

By Philippe Crowe Toyota Motor Manufacturing France (TMMF) announced on Friday that as of May 2013, it will start building its Toyota Yaris compact car for export to the U.S., Canada and Puerto Rico. The annual export volume is planned to be around 25,000 units. Building the Yaris for customers across North America will represent an additional [...] [...]