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Lithium to power both conventional and plug-in Prius in 2012?

Lithium: Not just for plug-in hybrids? Prius: Powered by lithium There was a time when the third generation Toyota Prius was scheduled to launch with a lithium-ion battery pack. Then Toyota balked. Some said it was the unreliability and manufacturing difficulties of Toyota’s cobalt-based lithium technology. Toyota claimed it all boiled down to cost. Regardless, the rumor that Toyota [...] [...]

Demand For Increased Fuel Economy Drives Eaton to Develop New Automotive Technology

As the global focus on improving fuel economy reaches a new level, the writing on the wall has become clear to automakers and those who supply them. Consumers are demanding more efficient and, in many cases, smaller vehicles and governments worldwide are putting new emphasis on reducing emissions… and Eaton Corporation, being one of the [...] [...]

Ford Escape hybrid hot, Toyota Camry hybrid not

A hot hybrid Hot news for hybrid buyers If you’re interested in buying a Ford Escape hybrid, don’t expect much selection. In fact, you might not even find one at your local dealership. On the other hand, there is a great selection of Toyota Camry hybrids available. Of course, reports of limited Escape hybrid availability shouldn’t come as a [...] [...]

Can fuel efficiency drive profitability?

Must we rethink our box? Will fuel economy power the future? “Small, cheap cars, boosted by government policy, can beat the heavy, costly vehicles in terms of sales, but what about profits?” recently questioned Zhang Xin, an auto analyst at Guotai Junan Securities in Beijing, regarding a decline in Warren Buffett backed BYD Automotive sales in [...] [...]

The Deeper Meaning of the Infiniti M35h Hybrid

Infiniti M35h Hybrid We’ve been reporting about Infiniti’s hybrid plans since 2007. Those plans took a step forward in March when Infiniti unveiled the M35h Hybrid sedan at the Geneva Motor Show. The gas-electric sedan is now much closer to production, and making the international auto show rounds—beginning with the Paris Motor Show that [...] [...]