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NEW FORD FLEX WITH ECOBOOST: DISTINCTIVE LOOK NOW ADDS DISTINCTIVE PERFORMANCE

Distinctive appearance. A wealth of customer-friendly technology and interior appointments. Fun to drive. Now, add more power without sacrificing fuel economy to the growing list of ways to describe the Ford Flex.
[...]

New Honda President: “Our Theme is Hybrids”

Takanobu Ito, president of Honda Motor Co., discussing the company’s hybrid strategy at a press conference.

Honda’s new president Takanobu Ito promised today to speed up production of hybrid cars. [...] [...]

Honda CR-Z hybrid hits Japan in February

And in the US when?
Two new Honda hybrid cars are coming, well, at least to Japan according to AutoWeek.
Honda has confirmed that it will begin selling the Honda CR-Z hybrid in Japan in February. Additionally, before the end of 2010 Honda will also launch the Honda Fit hybrid in Japan. Unfortunately, however, Honda did not [...] [...]

Study: Battery Swapping the key to electric cars

Bad news for the auto industry?
A new study by the University of California at Berkeley finds that the key to electric vehicle success could be dependent upon the ability of electric car owners to swap their batteries. Under such a plan consumers might own their car, but not the battery, much like the idea behind [...] [...]

Hybrid shoppers: It’s not about global warming

The global warming fighter?
A few years ago, Hybridcarblog ran a poll on “Why buy a hybrid vehicle?” There were four possible choices: 1.) Cool technology, 2.) Foreign oil dependency 3.) Global warming and 4.) Carpool lane access.
After running the poll on Hybridcarblog for a while, I moved it to a few Soultek pages and kind [...] [...]

How Congress Saved Fuel Cells, Ethanol And the Pickens Plan

With the first wave of mass-marketed plug-in hybrids just two years away, lithium ion batteries and electric drivetrains are looking more and more like the short-term winners of the technology race to replace gasoline in the United States. But proponents of hydrogen fuel cells, ethanol, and compressed natural gas aren’t yet ready to give up—and [...] [...]