GM’s Green Gambit, Decoded

The Playmaker’s Standard, a Washington, DC-based communications firm, released an analysis on Friday of General Motors’ chess-like strategy for trying to gain a footing in the hybrid car market. The Playmaker’s Standard used its “classification framework of 25 irreducibly unique stratagems or plays” to map GM’s high-stakes tit-for-tat match against critics, including skeptical environmental groups, financial analysts, and industry watchers.

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